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ASBC Tech Forward 2026
New MacBooks, the modern workspace and leading technology brands, all in one place.
ASBC Tech Forward 2026 brings together business and IT leaders. We’ll present Apple’s latest products, including the new MacBooks, and show how the Apple ecosystem and Jamf make device deployment and management simple for organisations. Logitech, Jabra and WorkBooth will share what’s new in modern workspaces and meeting rooms. You can try every product presented in the demo zones.
ASBC Tech Forward 2026 brings together business and IT leaders. We’ll present Apple’s latest products, including the new MacBooks, and show how the Apple ecosystem and Jamf make device deployment and management simple for organisations. Logitech, Jabra and WorkBooth will share what’s new in modern workspaces and meeting rooms. You can try every product presented in the demo zones.
Register to save the seat.
The number of seats is limited. Make sure to reserve it.
How to get there?
The event takes place on the rooftop of Stamba Hotel, 14 Merab Kostava St, Tbilisi.
Stamba has on-site parking, but spaces may be limited, so please plan accordingly.
For questions, contact us: +995 577 359 956
Agenda.
15:00 — 15:30
Registration & demo zones
Guest welcome, badge pickup and a first look at the demo zones.
15:30 — 15:35
Welcome by ASBC
Event opening, agenda overview and partner introductions.
15:35 — 15:50
Apple new products presentation
An overview of the new MacBooks: performance, capabilities and how they help your team in everyday work.
15:50 — 16:10
Apple Business & Jamf
Key updates and new solutions for deploying, managing and securing Apple devices across your organisation.
16:10 — 16:30
Logitech
Meeting-room standardisation, Rally Bar with Sight, Tap IP control and Tap Scheduler.
16:30 — 16:55
Coffee break & demo zones
Catering and demo zones staffed by product specialists.
16:55 — 17:05
WorkBooth
Key updates and new solutions for the modern office.
17:05 — 17:15
Jabra
Key updates and new solutions.
17:15 — 17:45
Demo zones, networking & close
Hands-on with everything presented on stage, partner Q&A, catering and meeting booking.
Event Partners
BAG, ICTA and FITA together with our partners Apple, Jamf, Logitech, Jabra and WorkBooth, bring this event to life.
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© All Rights Reserved. LLC «ASBC»
Full name of the company: ASBC LLC.
Identification number: 402083311
Legal address: 104 Beliashvili St, Tbilisi, 0159
Actual address: Tbilisi, Shota Rustaveli Ave. 2/4
Full name of the company: ASBC LLC.
Identification number: 402083311
Legal address: 104 Beliashvili St, Tbilisi, 0159
Actual address: Tbilisi, Shota Rustaveli Ave. 2/4
ASBC in other countries
