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Apple Devices in IT.
Create an efficient, secure, and productive work environment with Apple devices and achieve instant results thanks to high performance, easy setup and management, and increased employee satisfaction.
Choose your Mac device.
Create a comfortable working environment.
MacBook Air
iMac
Mac Mini
MacBook Pro
Deliver high-quality work from any point in the office.
Comprehensive meeting room solutions.
Choose a service and submit a request. We’ll contact you for a detailed consultation.
Get more benefits with our services.
BuyBack
A way to upgrade your office computer equipment and reduce costs. The service guarantees that your devices will be bought back at the end of their depreciation period.
Trade-in
A system that allows you to credit the value of your old devices when purchasing new Apple equipment.
Apple Business Manager
Enables centralized device management, app deployment, and control over access to corporate data.
MDM Jamf
Software for remote management, configuration, and protection of corporate devices and the data stored on them.
Extended Warranty
A service that protects your equipment from costly repairs even after the standard warranty period ends — helping you save money and reinvest in business development.
Service Maintenance
If your company encounters technical issues with purchased devices, we’ll help you resolve them.
Storage
Use our device storage service for part of your buyback equipment to optimize delivery timelines and save time on future orders.
Free Delivery
We’ll deliver your Apple equipment straight to your office at no extra cost.
Apple in IT: Numbers that speak for themselves.
1
of international IT companies choose Apple devices, according to research by Dimensional Research.
IT specialists recognize the business benefits of using Mac, iPhone, and iPad in the workplace.
out of
10
1
See how our clients achieve more.
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ASBC | Apple Premium Reseller
12 S.Tsintsadze St, Tbilisi 0171
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© All Rights Reserved. LLC «ASBC»
Full name of the company: ASBC LLC.
Identification number: 402083311
Legal address: 104 Beliashvili St, Tbilisi, 0159
Actual address: Tbilisi, Shota Rustaveli Ave. 2/4
Full name of the company: ASBC LLC.
Identification number: 402083311
Legal address: 104 Beliashvili St, Tbilisi, 0159
Actual address: Tbilisi, Shota Rustaveli Ave. 2/4
ASBC in other countries
Get the most out of your complex projects with custom MacBook models.
No need to wait 6–8 weeks — devices are in stock now! You can also order a MacBook tailored to your specific requirements.
CTO – high-performance computers with unique specifications, built specifically to match your needs. These devices help reduce task completion time and increase business profitability.
Ready to take the step toward smart investments?
Fill out the application and the manager will contact you shortly.
ASBC provided the client with MacBook Pros with enhanced configurations and MacBook Airs. Custom Macs are optimal for designers, developers, and anyone needing maximum performance. The lightweight and portable MacBook Air is ideal for mobile employees—those frequently traveling, working remotely, or moving around the office with their laptops, such as HR specialists. 50% of Uzum's office staff choose Apple for their project work.
Uzum representatives approached ASBC to update their equipment and choose devices that suit their employees' needs. Apart from the inherent advantages of Apple devices, the choice of Apple technology is also linked to employee motivation.
Uzum is a major IT holding in Uzbekistan, comprising a marketplace, installment payment service, two banks, and a food delivery service. The company employs over 10 000 people, and more than 10 million residents of the country use Uzum’s services monthly.
Alena Seneva, HR Director of the Uzum ecosystem:
— If a person wants to work on a Mac and receives it, it boosts their professional motivation and effectiveness. It also helps new employees adapt to their workplace.
— We chose ASBC as our partner because they are the official Apple reseller in Uzbekistan with solutions for Enterprise companies. They respond promptly to our requests and resolve them efficiently. If technical issues arise, ASBC is always ready to provide support.
Dmitry Ten, Junior System Administrator at Uzum:
Alif is one of the largest fintech companies in Central Asia, providing financial services and developing its own software. They are also working on a blockchain project and expanding the banking sector in Uzbekistan. Alif's unique customer base in Uzbekistan exceeds 1 million people.
Beyond the ecosystem, stable performance, and high residual value of Macs, Alif's experts prefer Apple products for their security and reliability.
Iskandar Rahimov, Team Lead at Alif Tech:
— As a fintech company, Alif must eliminate any risks that could lead to financial losses. Apple helps us achieve this.
— We work with ASBC because they provide us with technical support. We can reach out with questions at any time and get quick responses. If we need new devices, ASBC delivers them on time. Plus, the transparency of the deal: warranty, competitive price, and easy payment. - summarized Iskandar Rahimov.
The introduction of Rally Bar allowed Crunchyroll employees to work effectively in a hybrid format: maintaining impeccable connections with the international team has become much more comfortable.
Video conferencing is an essential part of Crunchyroll employees' daily work. With Logitech's conference room equipment, we have enhanced the effectiveness of video meetings to a new level.
Crunchyroll International is an independent joint venture between Sony Pictures Entertainment of the United States and Aniplex of Japan. The company supports the art of anime for the sake of loyal fans around the world by streaming movies and series. Crunchyroll's office in Kishenev is the largest outside the United States and the third largest in the world.
ASBC offered Crunchyroll conference room equipment with excellent value—Logitech's Rally Bar video bars. They feature superb optics and sound, along with convenient control through built-in AI technology. Calls with Rally Bar are as natural and productive as face-to-face collaboration. Besides supplying the equipment, ASBC provided technical support to maintain stable device performance.
The MacBook procurement project greatly enhanced the loyalty and productivity of Simpals employees: they received devices suited to their professional duties. It also reduced staff turnover: meeting their needs was key to increasing employee loyalty. As a result, Apple devices make up 95% of the company's equipment.
Simpals Group is a market leader in internet advertising in Moldova. Their main areas of activity include internet services, internet advertising, 3D animation, and sports events.
Simpals chose ASBC as their supplier for customized MacBooks models with enhanced configurations tailored specifically to the needs of their specialists.
With ASBC's extensive experience in the IT industry, we began our collaboration with an in-depth process analysis, identified key employee needs, and offered Simpals favorable purchase conditions.
Financial services such as Trade-in (crediting the value of old equipment towards new purchases) and BuyBack (buying back equipment after its depreciation period). This significantly reduced costs, optimized the budget, and avoided issues with storing and disposing of old devices.
Quick delivery of CTO MacBooks: popular configurations are kept in stock, so the client does not need to wait the standard 6-8 weeks or put business processes on hold or freeze funds.
Integrating advanced Logitech solutions into IT Garage's workflow improved the quality of video communication and increased team productivity. The number of successful and uninterrupted meetings with Logitech Rally Bar has increased by 50%.
IT Garage - an international fintech company with an office in Tbilisi. Its mission is to create a modern and efficient IT landscape for its clients.
IT Garage needed video conferencing equipment to optimize work time usage and eliminate technical errors during negotiations.
ASBC conducted a detailed analysis of IT Garage's hybrid work format, identified key departmental needs, and determined the frequency and specifics of online negotiations. We then proposed a solution that best suited the tasks of IT Garage's employees and the sizes of their meeting rooms.
We equipped 7 conference rooms with Logitech Rally Bar equipment. These devices feature automatic camera focus and light balance optimization, as well as high-quality sound with noise cancellation.
We trained staff on how to use Logitech solutions with Microsoft, Zoom, and Teams platforms.
Installed and configured the equipment.
Provided technical support.
Through its collaboration with ASBC, SoftConstruct improved the efficiency of its business processes. With ABM and JAMF, managing a large IT infrastructure became simpler and data security was enhanced. Additionally, the loyalty program increased employee satisfaction. All of this helped motivate the staff and enhance the company’s market image.
SoftConstruct is an IT company based in Yerevan that specializes in multifaceted programming.
SoftConstruct approached ASBC, the official Apple reseller in Armenia, with a request for the prompt delivery of custom MacBook models.
We analyzed the company’s priorities regarding technical equipment and logistics and recommended the most optimal models with extended configurations.
We quickly delivered the required devices. ASBC pre-orders in-demand CTO (configure-to-order) MacBook configurations and stores them in its warehouse. These are always available for order, ensuring that companies do not face downtime due to long waiting periods for equipment.
Upon client request, we organize training sessions for staff on how to use Mac devices, showcasing the capabilities and features of macOS.
We integrated Apple Business Manager (ABM) into the company's existing infrastructure for secure corporate device management. We also implemented the JAMF MDM solution for remote management, configuration, and protection of corporate equipment and data.
As part of our loyalty program, we offered special conditions for SoftConstruct employees, enabling them to purchase Apple devices at advantageous rates.
The improvement of Munich Ventures' technical infrastructure boosted employee motivation and reduced turnover by 30%. It also provided the company with a competitive advantage in hiring new specialists. Updating the technical equipment increased productivity and allowed for revenue growth. Thanks to our collaboration with ASBC, Munich Ventures achieved all this without significant financial investments, leveraging our exclusive leasing service.
Munich Ventures is a company that develops software solutions and builds highly skilled technical teams for startups.
There are no identical clients. Therefore, to meet the needs and expectations of each client, an individual approach is crucial. Munich Ventures aimed to acquire premium-quality equipment without significant financial investments.
ASBC offered the company a fleet of MacBook devices and Prestigio MultiBoard interactive panels for conference rooms. All of this contributed to enhancing Munich Ventures' technical infrastructure.
Customized terms for the supply of Apple devices.
Equipment substitution service to ensure uninterrupted operations even during equipment repairs.
We provided:
A loyalty program for Munich Ventures employees, offering favorable conditions for purchasing Apple products at iSpace stores.
Organized training sessions for staff on macOS usage, Apple ecosystem features, and customized MacBook capabilities.
Delivery and installation of Prestigio MultiBoard interactive panels.
ASBC proposed transitioning Playtika employees to high-performance MacBook Pro laptops. This solution significantly enhanced employee comfort and productivity, reducing the number of technical issues and IT support requests. According to Jamf research, only 5% of macOS users required tech support compared to 40% among PC users.
Playtika Holding Corp. — Israeli digital entertainment company and a leader in the development and publishing of mobile games. In 2021, Playtika had over 35 million monthly active users.
Playtika faced the need to optimize the use of technical resources and reduce service center visits. Using personal computers caused work delays, employee stress, and additional costs for technical support.
ASBC provided a convenient and free account in Apple Business Manager (ABM), integrated with Jamf software. Jamf is a specialized solution for managing Apple devices in a corporate environment, allowing remote configuration, updates, and protection of the device fleet.
The integration of the Jamf solution enabled Playtika to manage the entire device fleet with a single click, ensuring timely updates and enhancing IT security.
Reduced the number of service requests and increased employee productivity.
Thanks to the collaboration with ASBC, Playtika achieved the following results:
Increased staff loyalty by providing the convenience of working with high-performance Apple technology.
Optimized IT infrastructure management and reduced operational costs for technical support.
Improved data security and ensured the reliability of the company’s IT systems.
Collaboration with ASBC has helped Playtika significantly enhance business efficiency and ensure the smooth operation of IT infrastructure, which has been a key factor in achieving higher performance and employee satisfaction.